THE AGE OF ENGAGE!!

marcoponce's picture

EVERYONE MUST READ THE FOLLOWING:

The Age of Engage
By: Denise Shiffman.

Reinventing marketing for Today's connected, collaborative, and hyper-interactive culture.

"Every marketer must read this book!"
--Eric Schmidt, CEO, Google

It's suppose to be the new marketing TEXT BOOK!

... need i say more?

Just got it at my local vroman's and about to read it, saw it in the latest OMMA magazine issue.

BELOW IS A MINDMAP I MADE THAT DEMOS THE BASIC PREMISE OF THIS BOOK, THE 6 Vs:
http://www.mediafire.com/?w2v0y2ynwmm

enjoy and let me know what you think of the book once you've read it. :)

Just added it to my reading

Jeremy Palmer's picture

Just added it to my reading list. Thanks for the recommendation.

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